Move from Airbnb to your own website: build a direct channel next to it
Keep your Airbnb listing and build a booking site of your own beside it. Here is the setup in five steps, how the two calendars stay in step, and what Airbnb's policy (read November 2026) says to keep on Airbnb.
The short answer
- You don't have to leave Airbnb. Your site runs next to your listing, and a calendar link keeps one night from being sold twice.
- Airbnb bookings stay Airbnb bookings. Airbnb's policy keeps conversation before a booking, payments and links on Airbnb.
- Your site is for people who find you somewhere else: search, maps, your own social pages, your own ads, a friend's tip.
- No booking fee from PageHub. Stripe still charges its processing fees.
Set it up in five steps
- Put your homes on a site you own. Connect Hospitable, Hostaway or Guesty, or paste each Airbnb listing's calendar link and add the photos, description and nightly rate yourself.
- Link the calendars both ways. Your Airbnb link goes into PageHub, and each home's PageHub link goes into Airbnb under Connect calendars.
- Connect Stripe so guests pay into your own account. Choose charge now, or hold the card until you approve.
- Set the rules for bookings on your site: cleaning fee, lodging tax, cancellation policy, and an agreement or deposit if you want one.
- Publish on your own domain and use it wherever people already find you.
What stays on Airbnb
Airbnb's policy is the Help Center article "Pricing and payment transparency". We read it in November 2026, and the page shows no revision date. This is a summary, so read the page itself before you act.
- Listing pages and messages can't carry links that take people off Airbnb or steer a guest to another way of booking an existing reservation or inquiry.
- Conversation before a booking stays on Airbnb.
- You can't offer or ask for a discount to book off Airbnb.
- Payments for current, future or repeat bookings stay on Airbnb. That includes not cancelling a reservation to rebook it elsewhere, and not extending a stay outside Airbnb.
So your site's address stays out of your listing, out of your Airbnb messages, and out of anything you give a guest who booked on Airbnb. PageHub has no message, card, insert, QR code or email for that, and it doesn't offer one.
Who your site is for
- People searching for your area. Every home gets its own page with its own title, description and share image, and goes into your sitemap when you publish. Area and guide pages are yours to write about the places your homes are in.
- People who already know you. Your own social pages, your own ads and word of mouth can all point at one home's page. A guest who arrives there can pick dates and pay.
- Guests who booked on your site. They go on your guest list. A box on the booking card, unticked, asks if they want offers for future stays. A guest who booked on Airbnb isn't on that list.
Keeping the two calendars in step
- Airbnb to your site. PageHub reads your Airbnb calendar link every hour, and Sync now reads it at once. Booked and blocked nights are crossed out on the home's calendar. Only dates are read: no guest names, messages or contact details.
- Your site to Airbnb. Each home on your site has a calendar link. Add it in Airbnb under Connect calendars and the nights booked on your site are marked taken there. Airbnb says its calendar updates automatically every 3 hours.
- If a link breaks. A home whose link fails keeps its last known dates, and a failed read is never treated as every night open. After about an hour of failures PageHub emails you.
Check these before you publish
- House rules and times. Pets, smoking, events, check-in and check-out are fields on each home. Make them match what your Airbnb listing says.
- Prices. A calendar link carries no prices. The site charges the nightly rate you type on the home, plus a cleaning fee and lodging tax as separate lines. Decide whether your site's rate matches your Airbnb rate.
- Cancellation. Pick flexible, moderate, firm or strict for the site. When a guest asks to cancel, the refund screen suggests an amount from the policy, and you press Refund.
- Your own terms. A rental agreement guests sign on your site by typing their name is optional. So is a refundable hold on the guest's card.
What a booking costs
Airbnb's host service fee is 15.5% for most hosts, according to Airbnb's help center. A booking made on your own site is paid into your Stripe account.
| Where the guest books | What the booking costs you |
|---|---|
| On Airbnb | Airbnb's host service fee: 15.5% for most hosts. |
| On your PageHub site | No booking fee from PageHub. Stripe still charges its processing fees. |
Stripe's processing fees are Stripe's, and they show in your Stripe account like any other payment.
Sources
Everything in the Rentals pack
$49 a month up to 5 homes, $99 up to 25, $199 up to 100. Your site is included, and PageHub takes no booking fee. Stripe still charges its processing fees.
Bookings paid into your Stripe
Guests pick dates on each home's calendar and pay into your own Stripe account. Charge at once, or hold the card until you approve.
Part payment
Guests pay part now and agree to the balance on the same card. You press Charge balance when it's due, and PageHub reminds you.
Refundable security deposit
Place a hold on the guest's card before check-in, then release it or keep part of it from your Orders screen.
Rental agreements signed online
Guests type their name and agree before they pay. Each order keeps the exact text they signed.
Discounts, promo codes and cancellation
Weekly and monthly discounts, promo codes on your Stripe account, and a cancellation policy that suggests each refund.
Guest list and book-again emails
Every guest who books is saved. Email past guests who agreed to offers, with a promo code for their next stay.
Abandoned-booking email
A guest who agreed to offers and left checkout gets one email about an hour later, with their dates filled in.
One calendar for every home
See every home's bookings on one screen, and close the same dates on several homes at once.
Sync alerts
Homes sync from Hospitable, Hostaway, Guesty or Airbnb, Vrbo and Booking.com calendar links. If a sync keeps failing, PageHub emails you.
A page for every home and area
Each home gets its own page, title, share image and vacation rental structured data, plus area and guide pages for your sitemap.
Purchase tracking
Each booking sends a purchase event to Google Analytics 4 and the Meta pixel, with the booking's value and no guest details.
Set it up by asking your AI
Connect PageHub to Claude, ChatGPT or Cursor. The Set up direct bookings skill connects Stripe, brings in your homes and checks every fee and policy.
Building by asking? Connect your AI to PageHub in two minutes.
Questions about adding a site next to Airbnb
Short answers, with the limits of what we checked.
Build the site next to your listing
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Airbnb is a trademark of Airbnb, Inc. PageHub isn't affiliated with or endorsed by Airbnb. This page isn't legal advice.